Astro-tech startup AstroSure.ai has secured $6 million in a seed funding round led by Pradeep Dadha and a clutch of other investors.
The fresh funds will be used to enhance the app with new features, improve its existing ones, increase its reach to more potential users, and hire more talented individuals to help build and expand the business, AstroSure said in a press release.
Launched this month by Vanya Mishra and Hatim Kantawalla, AstroSure.ai combines the knowledge of Vedic astrologers and the skills of technology experts to create a product designed for mental well-being. The platform ensures that every prediction aligns with Vedic principles, while its AI algorithms make it easy for users to explore astrological advice at their fingertips. It is available on iOS and Android, with an aspiration to make astrology accessible and impactful for the digital age.
AstroSure offers real-time, personalized astrology-based insights and tools to help users make better decisions in their daily lives. From insight about important milestones such as marriage, investments, or starting a new business or job, accurate guidance is provided by Agastyaa, the app’s virtual assistant.
The startup aims to address key gaps in the current market, including a lack of transparency, inconsistent advice, and exploitative practices. The platform states that its beta phase has attracted over 1,50,000 users.
According to market research, the Indian online astrology market is expected to grow significantly, reaching $1 billion by FY-2030, with India accounting for approximately 25% of the global astrotech market valued at $4 billion.
AstroSure provides a freemium model, with no hidden costs or sneaky recharge demands, allowing users to explore all features of the app for free. It is available 24/7 for emotional clarity and spiritual guidance, with no wait times, and ensures guidance that is free from human error or bias, offering a safe space for all users.
It will compete with other notable players in this space such as Astrotalk, Astrosage, Insta Astro, et al.